FOR IMMEDIATE RELEASE
Multiple Sclerosis Awareness Month:
MS Society reflects on 60 years of progress
Toronto, May 1, 2008 - Since 1948, the Multiple Sclerosis Society
of Canada has led Canada to become one of the world’s premier
destinations for MS research and has improved hundreds of thousands
lives through client care. These are just two reflections to consider
during a May, MS Awareness Month.
“The MS Society’s 60 years of service to the MS community
has improved quality of life and has greatly advanced our understanding of what it
takes to end MS,” says Yves Savoie, president and chief executive
of the MS Society. “With a strong vision and deliberate action,
we are aggressively pursuing our goal of a future free of MS.”
To encourage others getting involved, the MS Society has released
a series of awareness posters and ads on www.mssociety.ca for
use by both the media and the general public.
In addition, volunteers from around the country are taking part
in fundraising events like the MS Carnation Campaign. Every year
during the lead-up to Mother’s Day, flowers are sold in over 280 public
spaces to generate awareness of MS and raise funds for the cause. The
campaign kicks off with a boutonnière-pinning event with MPs on
Parliament Hill on May 7.
“Over the course of six decades, the MS Society, together with
donors, members, volunteers, researchers and staff, have advanced
the MS cause in measurable ways,” concludes Savoie. “This movement
will not stop until we end MS.”
For more information on multiple sclerosis or how to get involved
with local MS Awareness Month activities, please call 1-800-268-7582
or visit www.mssociety.ca.
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Contact information:
Stewart Wong
National Senior Manager, Media and Public Relations
Multiple Sclerosis Society of Canada
Phone: 416-967-3025
stewart.wong@mssociety.ca
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